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Who we are

The first corporate venture vehicle dedicated to natural innovation, powered by Robertet Group, the world leader in natural ingredients.

The first corporate venture vehicle dedicated to natural innovation, powered by Robertet Group, the world leader in natural ingredients.

Sourcing Natural Innovation

Villa Blu by Robertet is the first corporate venture vehicle focused on discovering and integrating technical breakthroughs in the natural industry.

Sourcing Natural Innovation

Villa Blu by Robertet is the first corporate venture vehicle focused on discovering and integrating technical breakthroughs in the natural industry.

Sourcing Natural Innovation

Villa Blu by Robertet is the first corporate venture vehicle focused on discovering and integrating technical breakthroughs in the natural industry.

Accelerating Natural Entrepreneurs

We select 10 new startups year to invest in and accelerate through a unique 24-month program in collaboration with Robertet Group.

Accelerating Natural Entrepreneurs

We select 10 new startups year to invest in and accelerate through a unique 24-month program in collaboration with Robertet Group.

Accelerating Natural Entrepreneurs

We select 10 new startups year to invest in and accelerate through a unique 24-month program in collaboration with Robertet Group.

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Fragrance Bottle
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Our Acceleration Program

10 Startups per Year

2 Batches per Year

Our Acceleration Program

10 Startups per Year

2 Batches per Year

01
Acceleration Program

Our 24-month acceleration program has been designed for entrepreneurs innovating in the natural industry. Whether you're building a new brand or developing a disruptive technology, Villa Blu by Robertet is the place for you.

01
Acceleration Program

Our 24-month acceleration program has been designed for entrepreneurs innovating in the natural industry. Whether you're building a new brand or developing a disruptive technology, Villa Blu by Robertet is the place for you.

01
Acceleration Program

Our 24-month acceleration program has been designed for entrepreneurs innovating in the natural industry. Whether you're building a new brand or developing a disruptive technology, Villa Blu by Robertet is the place for you.

02
Corporate Venture

Villa Blu by Robertet is the first space of its kind in the natural industry. We invest in 10 startups a year and help entrepreneurs build their vision by connecting them to a world-class ecosystem of investors, industrials and mentors.

02
Corporate Venture

Villa Blu by Robertet is the first space of its kind in the natural industry. We invest in 10 startups a year and help entrepreneurs build their vision by connecting them to a world-class ecosystem of investors, industrials and mentors.

02
Corporate Venture

Villa Blu by Robertet is the first space of its kind in the natural industry. We invest in 10 startups a year and help entrepreneurs build their vision by connecting them to a world-class ecosystem of investors, industrials and mentors.

03
Innovation Center

Settled in Grasse, the world capital of perfumery and natural ingredients, Villa Blu by Robertet has 'naturally' become a hub for innovation in the industry. We work with global brands, partners and creators to bring new ideas to life.

03
Innovation Center

Settled in Grasse, the world capital of perfumery and natural ingredients, Villa Blu by Robertet has 'naturally' become a hub for innovation in the industry. We work with global brands, partners and creators to bring new ideas to life.

03
Innovation Center

Settled in Grasse, the world capital of perfumery and natural ingredients, Villa Blu by Robertet has 'naturally' become a hub for innovation in the industry. We work with global brands, partners and creators to bring new ideas to life.

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Man Side View
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Our Portfolio

25 Startups

Since 2023

Our Portfolio

Since 2023

Our Portfolio

25 Startups

Since 2023

Our Portfolio

From innovative natural brands in health, beauty & perfumery to deeptech research teams bringing disruptive technologies, discover our varied portfolio.

Some of our featured startups...

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Some of our featured startups...

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Some of our featured startups...

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About Us

Since our launch in May 2023, our mission has always been to bring value, expertise and support to entrepreneurs in our industry.

Since our launch in May 2023, our mission has always been to bring value, expertise and support to entrepreneurs in our industry.

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Startups

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Euros Raised

For our entrepreneurs

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Years of Experience

In the natural industry with Robertet Group

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Years of Experience

In the natural industry with Robertet Group

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Years of Experience

In the natural industry with Robertet Group

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Years of Experience

In the natural industry with Robertet Group

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Follow Us

Natural Insights

Natural Innovation

Follow Us

Natural Innovation

Follow Us

Natural Insights

Natural Innovation

Explore Villa Blu

Browse through our newsletter and social footprint on Instagram and LinkedIn to find out more about Villa Blu and what goes on behind the scenes here in Grasse.

Batch 5 Selection Committee 🌱

Already our 5th Selection Committee here at Villa Blu…

Our very first Robertet InnoDay 💡

Robertet and Villa Blu came together to explore innovation…

Villa Blu entrepreneurs in training 🎓

Beau Burdette, founder of Olium, discovering new scents…

Founder of the Month

Lisa Schino

Batch 1

Founder of the Month

Batch 1

Founder of the Month

Lisa Schino

Batch 1

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Natural & Effective Haircare

Your hair deserves better.

Solo founder Lisa is our founder of the month thanks to her exceptional growth these past few months. Her new patented product, Intense Protein Bonding, is live on the market and booming.

Your hair deserves better.

Solo founder Lisa is our founder of the month thanks to her exceptional growth these past few months. Her new patented product, Intense Protein Bonding, is live on the market and booming.

Your hair deserves better.

Solo founder Lisa is our founder of the month thanks to her exceptional growth these past few months. Her new patented product, Intense Protein Bonding, is live on the market and booming.

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FAQ

01

Can I apply to Villa Blu by Robertet?

02

How do I apply?

03

Does Villa Blu by Robertet invest in my startup?

04

Does my company have to be based in France?

05

What happens in the Villa Blu by Robertet acceleration program?

06

What is Robertet Group?

07

Do I have to move to Grasse?

08

How long does the program last?

Can I apply to Villa Blu by Robertet?

How do I apply?

Does Villa Blu by Robertet invest in my startup?

Does my company have to be based in France?

What happens in the Villa Blu by Robertet acceleration program?

What is Robertet Group?

Do I have to move to Grasse?

How long does the program last?

01

Can I apply to Villa Blu by Robertet?

02

How do I apply?

03

Does Villa Blu by Robertet invest in my startup?

04

Does my company have to be based in France?

05

What happens in the Villa Blu by Robertet acceleration program?

06

What is Robertet Group?

07

Do I have to move to Grasse?

08

How long does the program last?